• Personas Overview

    Personas are fictitious characters created to embody specific key characteristics of target user groups. Personas allows you to package user research data into sample users that can, in turn, be used to develop use cases for your learning space and to design services. Personas are used throughout the process of designing services when using tools such as Journey Maps and Service Blueprints.

    Tools for creating Personas are available in the Assessment section of the Learning Space Toolkit:
    Creating Personas

    Example Persona

    Example of a Persona.